LONDON, Nov. 27 -- DataSynapse Inc., the global provider of application virtualization software, has been recognized by Financial-i as the leader in virtualization solutions for the financial services industry. The accolade was extended through the magazine's annual "Leaders in Innovation Awards" for 2007.

The awards are decided by an industry advisory panel comprised of leading analyst firms and consultants covering the wholesale transaction banking markets, including Celent, TowerGroup and Bloor. They commend those banks and IT vendors that are shaping the delivery of business solutions in the financial services industry.

Judging criteria focused on product innovation over the last 12 to 18 months, cost effectiveness of solutions in terms of implementation and deployment, potential business benefits, ease of implementation and the ability to tackle specific business issues or problems.

Commenting on the award, Alun Baker, managing director and senior vice president for EMEA at DataSynapse, said, “We are honored to be recognized by such an authoritative panel for our commitment to innovation and for delivering business value to our customers. Thirty-five of the top 40 European banks have chosen DataSynapse software to standardize their approach to deploying, activating and managing applications in real-time environments. Awards such as these validate our vision to create more dynamic IT environments that better serve the business.”

Full coverage of the "Leaders in Innovation Awards" will be published in the Q4 edition of Financial-i.

About Financial-i

Financial-i magazine focuses on how technology is being leveraged to provide business solutions in wholesale transaction banking. Solutions that solve common business issues around the execution, delivery, clearing and settlement of transactions in the wholesale banking space, enhance the provision of value added services to customers, increase the speed of delivery of information, mitigate risk and maintain competitiveness. Financial-i editorial covers treasury and FX; securities services; network services; data and risk management; and market infrastructure. For more information, visit www.financial-i.com.

About DataSynapse

Application virtualization enables organizations to create a real-time infrastructure that aligns IT with the business.  DataSynapse software matches application requirements with server capacity on demand to optimize performance and automate service-level management. DataSynapse clients document significant benefits, including increased agility, improved quality of service, radically reduced costs and the ability to quickly realize new revenue streams. To learn more, visit www.datasynapse.com.

-----

Source: DataSynapse Inc.